When the coronavirus put a North Bergen-based designer’s plan to launch her own line on hold, she channeled her passion for fashion into a burgeoning face covering business.
Last week Pilar Posada, founder of FacecoverUS, donated 405 masks to the Hudson County Schools of Technology for teachers, faculty and staff district wide.
To date, the company has distributed over 5,000 free face masks to frontline workers and other local organizations.
“We started at the beginning of the pandemic making masks for local charities,” Posada said. “Quickly once a family member finds out you can make a mask everyone starts messaging you for some and it just grew and grew to the point where we couldn’t keep up.
“We quickly threw up the Shopify site and wanted to keep our commitment to donating to local charities and give donations to the community. Shortly after that, we decided we would donate one for every three sold and because of our customers we’re able to make donations like this.”
The donation of masks, which have three layers with an adjustable ear strap and nose wire, is arriving at the right time. Like the rest of the state, Hudson County is experiencing a second wave of COVID-19. Jersey City reported 118 new cases Thursday, while Hudson County reported 578 new cases on Nov. 25.
“Since the beginning of the pandemic, our top priority at the Hudson County Schools of Technology has been to keep our students, faculty and staff safe during these trying times,” Superintendent Amy Lin-Rodriguez said. “The generous donation from a local small business is a tremendous act of kindness — one that will help those who step onto our campuses to stay healthy. “
Accepting the donations on behalf of the district were John Schinnick, HCST’s school safety specialist, Dr. Joseph Giammarella, principal of High Tech High School and William Mattei, vice principal of County Prep High School.
“Despite the challenges small businesses have faced over the past several months, it is remarkable to see people like FacecoversUs continue to find ways to support local frontline workers, including the teachers at High Tech High School,” Giammarella said.